About The Reusies

In 2021, Upstream launched the first ever awards show for the Reuse Movement. 

In 2022, we built on the momentum, celebrating the game-changing heroes in the following categories: Activism, Community Leadership, Business Innovation, and Corporate Initiative.

In 2023, we continued to innovate and expand what the Reusies offer, with both live and virtual offerings, new partnerships, and more.

Frequently Asked Questions

  • The Reusies champions the heroes making reuse a reality for people across the US & Canada by uplifting their stories and providing them with meaningful support. It’s an awards show and so much more: a platform to highlight solutions, an inspirational spark to encourage innovation and collaboration, and a resource to help the reuse movement grow.

    The awards show portion of The Reusies 2024 will occur at GreenBiz’s Circularity 24 — May 22-24 in Chicago.

    Stay tuned for more exciting updates to The Reusies format in 2024!

  • Any person, group, or business who feels they fit the category descriptions may apply to The Reusies. If you know someone who is a good fit, please send them the application link when it becomes live in January!

Upstream sparks solutions to plastic pollution. But for us, the problem isn't just single-use plastic - it’s “single-use” itself. It's the throw-away economy at the root of plastic pollution and a host of other problems.

So we’re building a movement to make throw-away go away by helping policymakers, businesses, community leaders, and individuals ideate and accelerate the transition from single-use to reuse.